Sunday, March 20, 2011

TIP 37:Big businesses are discovered rather than begin with a brilliant idea

Almost all the greatest big business today on the internet are discovered by the founders rather than begin with a brilliant idea. I m a guy whom have a huge jar of ideas always ready especially when making money is concerned but as time goes I can to understand:

1. Business do change.
2. Ideas evolved.
3. Directions and positioning always are being altered.

Google didn’t begin as a brilliant vision, but as a project to improve library searches, followed by a series of small discoveries that unlocked a revolutionary business model. Larry Page and Sergey Brin didn’t begin with an ingenious idea. But they certainly discovered one.

Meanwhile, Pixar started as a hardware company that never found a market, and got into digitally animated movies by making a number of small bets on short films. Twitter began as a side project within Odeo, a podcasting company that was going nowhere. After asking employees for suggestions about what the company should do, Odeo founder Evan Williams gave Jack Dorsey, then an engineer, two weeks to develop a prototype for his short messaging idea. People inside Odeo loved using it and Twitter was soon born.

The truth is, most entrepreneurs launch their companies without an brilliant idea and proceed to discover one, or if they do start with what they think is a superb idea, they quickly discover that it’s flawed and then rapidly adapt.

In all my companies the business did evolved into something better and brighter. This is why when I started investing I usually do not believe in the original idea of the entrepreneurs but rather think of what I can do to help them change their course in time to come. Finding that change is crucial towards getting big success.

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